My Prize Code
Marketing Tool, My Prize Code, was built from scratch as a web-based solution. The project underwent full fledge development where a dedicated team was assigned to the client.
Launch Date: September 2022

- Industry: Auto-Mobile
- Region: U.S.A
- Active Users: 6-10 Automobile Dealerships

Need For The Prize Code Portal:
The client wanted a functional system created that would be able to run marketing campaigns and consequently get an indication of when prospective clients were planning to procure a new vehicle as well as the vehicle type. The client specified that the system must have the functionality to run multiple campaigns against each individual dealership. Additionally, it was specified that the system should be developed as a B2B2C (business to business to consumer) model.


An innovative marketing tool :
The project timelines were divided into the following phases:
- Requirements Elicitation and Scoping (3 Days)
- Modeling and Development (5 Weeks)
- Testing and Optimization (1 Week)
The major modules of this project consisted of the following:
- Dealership Ability to run a campaign or campaigns.
- System's ability to cater to multiple dealerships.
The target audience is then sent a link to the campaign through either an email or a text message/SMS. The email or text message consists of a link that directs the user to the My Prize Code website.
Here, they are asked to input their zip code and pin code that they are provided in order to claim a free gift.
Following this step, these target users are instructed to submit the following information:
- Which vehicle are they interested in buying in the near future?
- When do they plan to buy that particular vehicle?
Team Logistics:
- 1 WordPress Full Stack Developer
- 1 Business Analyst
- 1 DevOps Engineer
- 1 Project Manager
Hours Worked: 160 Hours | Frequency Of Updates: Weekly and Bi-weekly

The Outcomes:
Datics provided an enhanced and improved UI/UX experience as well as empowered dealerships with the ability to collect enhanced queries and consequently organize data in the form of tables for the purpose of organizing. By choosing Datics as its technological partner, the My Prize Code solution was integrated with scalability, speed, and most importantly, security.
Development Frameworks
